You decided to initiate your business. You have found your business idea, and you are ready to start. And you ask yourself many questions. What to start with?
You see entrepreneurs around you trying to get their new business off the ground. The worst you do not even know why no customers on the horizon. And the period you do not have a client, you do not have a business.
Others, however, see their business flourish and even see an example in magazines.
What are they doing Different that Others do not See their Business?
Here’s why: Because not only is the turnover up, but they’ve done a little more than you have not planned to do. A minor thing that you don’t think will be important at all. A detail that you will see changes in the game.
So here are the actions you can choose before you start and put all the chances on your side.
Write the Objectives of your New Business.
Only 3 percent of adults have a clearly identified and have a written goal. This type of person achieves 5 to 10 times than the average with equal skills. Why? Because they took the time to write exactly what they want. Your idea only takes shape when you have given birth in writing. This gives you clarity, and you can easily and easily explain your actions to another person.
Strengthen your Network
Customers buy from people they know or were recommended by someone they know and trust. As an excellent source of recommendations, your network replaces your existing office colleagues. It is well over time when you could ask Mark of the marketing department to prepare a powerpoint presentation for a client appointment. Who are the people in your network? Who can you count on when you start?
Identify your Client-type
You will be able to develop your business step by step, one client at a time. Where do your customers come from? Where can we find them? What places do they frequent? Which magazines do they read? What are their favorite blogs or websites? What are they waiting for from their partners/suppliers? Do they prefer to use a touch screen desktop monitor? This list is not exhaustive.
Answer the Question – ‘How is my Product/Service Different?’
Unless you are one of those who comes into the market with a completely new product or service, you need to spot your differentiating factors. Why your prospects feel the need to buy from you. Everyone you meet becomes a potential customer. Have a simple pitch that simply and effectively describes what you are proposing.